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- Cera’s $150M Boost: Saving Lives, Saving Millions
Cera’s $150M Boost: Saving Lives, Saving Millions
Spain Slaps Brits with 100% Property Tax

This is Cliff Equity, the UK’s business newsletter that keeps you informed on what’s important in tech, business and finance in less than 5 minutes
In today’s stories:
Cera’s $150M Boost: Saving Lives, Saving Millions
Spain Slaps Brits with 100% Property Tax
Musk to TikTok? Pure Fiction, Says TikTok!

The summary: Cera’s groundbreaking AI-powered approach is revolutionising UK healthcare, easing NHS pressures, and saving millions, all while propelling the company to unicorn status with a vision for global expansion.
The details:
Cera’s Financial Leap: London-based digital home healthcare provider Cera clinches $150M in mostly debt financing, led by BDT & MSD Partners and Schroders Capitals, catapulting its valuation past $1 billion and joining the unicorn club.
Tech-Driven Healthcare: Funds will supercharge Cera’s AI platform, predicting health crises, enhancing tech, expanding care services, and boosting health workers’ AI skills, all while eyeing global growth after a German debut.
Mission: Healthcare Crisis: Founded by Dr. Ben Maruthappu, Cera aims to ease NHS pressure, with 60,000 daily visits across the UK, supported by 150 local governments and most NHS Integrated Care Systems.
AI for Better Care: Cera’s proprietary tech outshines rivals by predicting falls and hospitalisations with impressive accuracy, saving the UK healthcare system £1M daily and proving a game-changer in patient care and NHS relief.
Why it matters: Cera’s hefty investment and unicorn status signal a seismic shift in how healthcare is delivered, with AI at the helm predicting health hiccups before they spiral. By easing the NHS’s burden and slashing costs, Cera is reshaping the future of UK healthcare, one predictive algorithm at a time. For a nation clinging to its beloved health service, this could be the tech tonic it desperately needs.
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The summary: Spain’s cheeky new tax plan aims to rein in foreign property buyers, tackle soaring housing costs, and keep homes affordable for locals, giving speculators a proper run for their money.
The details:
Spain's bold move: a tax of up to 100% on non-EU property buyers—yes, that includes you, Britain—aiming to curb skyrocketing housing prices and speculation.
PM Pedro Sánchez isn’t just playing the local card; he’s pointing to a European housing crisis, with prices up 48% over a decade, outpacing incomes and threatening to split society into landlords and tenants.
Social housing gets a boost with incentives for affordable rentals and a crackdown on those pesky tourist flats, which are apparently hogging all the housing glory.
The big headline grabber? The unprecedented foreign buyer tax, described by some as more bark than bite, aimed at stirring the pot rather than passing into law anytime soon.
Why it matters: Spain’s crackdown on non-EU property buyers is a cheeky jab at wealthy speculators, particularly from across the Channel, aiming to keep homes within reach for locals. With housing costs spiraling and social inequality looming, it’s a bid to prevent Spain from becoming a playground for the rich while the rest scramble for affordable digs. For Brits eyeing a sunny Spanish retreat, it’s a sharp reminder that holiday home dreams might soon come with a hefty price tag—or not at all.

The summary: With TikTok caught in a crossfire of political manoeuvring, billionaire intrigue, and looming court decisions, its US future could spark a whole new chapter in global tech and diplomacy!
The details:
TikTok dismissed as "pure fiction" a Bloomberg report suggesting China might sell its US operations to Elon Musk if a ban is upheld.
The US Supreme Court is set to rule on a law requiring TikTok to sell its US branch or face a ban by 19 January, despite TikTok’s firm stance against selling.
Bloomberg speculated Musk’s X platform could take over TikTok’s US operations, but neither X nor TikTok seems keen on entertaining the idea.
Trump, poised for a White House comeback, and Democratic lawmakers have both called for a delay on the TikTok deadline, citing political and security considerations.
Why it matters: The saga highlights the ongoing tech tug-of-war between the US and China, with TikTok caught awkwardly in the middle. A potential sale to Musk adds a splash of billionaire drama, but the real issue is the national security chess game playing out behind the scenes. Whether TikTok stays or goes could reshape social media dynamics and political influence across the pond.
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